Client: Blooms The Chemist Surry Hills Village, NSW. 
Spokesperson: Andrew Yap –Co-owner. 
Solution Delivered By: Future Shop. 

The Challenge

Operating with a lean team in a high-traffic urban location, Blooms The Chemist Surry Hills Village faced mounting pressure from constant price fluctuations, rising labour costs, and time-consuming manual shelf labelling.

“The old style of price ticketing was quite cumbersome. It took a lot of labour to maintain, and with constant price changes, it became even more of a burden.”

Manual ticketing was not only inefficient — it left room for costly errors, customer confusion, and reduced confidence at the point of sale.

The Solution

Andrew Yap, a veteran in pharmacy retail with over two decades at Blooms, introduced electronic shelf labels (ESLs) to improve pricing accuracy, streamline staff workflows, and elevate the customer experience.

The Results

1. A Labour-Saving Game Changer

With a smaller team, every saved minute counts. The ESL system has freed up pharmacy assistants to spend more time doing what matters most: serving customers.

“Using electronic price tags allowed my assistants to do their job more efficiently… not constantly trying to keep prices up to date.”

By removing the manual workload of updating paper tags, the store has reduced operational friction and reallocated valuable time back into the customer experience.

2. Confidence Through Accuracy

Incorrect prices not only affect margins — they also damage trust. With real-time updates and system integration, customers and staff alike now have complete confidence in the prices displayed.

“Those scanning errors are virtually non-existent now… It’s quite embarrassing at the till when a price is wrong. That’s gone.”

With ESLs, price tags are always accurate, live, and clear, avoiding awkward moments and reinforcing professional standards at every customer interaction.

3. Clear Communication for Customers

The design and clarity of the digital tags have made it easier than ever for customers to make confident purchasing decisions.

“Looking at the tag, even if I were a customer, I know exactly what the price is and what I’m getting.”

Promotions and discounts are now clearly marked on screen, helping shoppers instantly understand offers without confusion or second guessing.

4. Long-Term Cost Efficiency

While the initial investment was carefully considered, Andrew recognised the long-term value in labour savings and system longevity.

“The batteries last for seven years — I’ll see the savings tenfold. It’s a much better landscape for me in just a few more years.”

The ESL solution is proving to be both a strategic investment and an operational asset, helping build a more sustainable business model.

5. Positioned at the Forefront of Retail Innovation

Embracing digital shelf technology is about more than operational efficiency — it’s also about brand leadership and future-readiness.

“We’re at the beginning of a great shift in electronic merchandising… I like being one of the new guys on the block.”

By implementing ESLs, Blooms Surry Hills Village is aligning with changing customer expectations and positioning itself as a progressive, forward-looking pharmacy.

6. Exceptional Support from Future Shop

From Andrew’s first ESL deployment to his latest store opening, Future Shop has delivered responsive, reliable support.

“I would rate the Future Shop solution as a great relationship and business builder. I wouldn’t do this with anybody else.”

The ongoing partnership has ensured the system continues to deliver value — with Future Shop supporting both installation and fine-tuning.

Conclusion

At Blooms The Chemist Surry Hills Village, ESLs have transformed store operations — saving labour, improving pricing accuracy, boosting customer trust, and bringing a modern edge to the brand.

“It’s been such a game changer… I’ve been vouching for it ever since. I can’t see why you wouldn’t do it.”

As pharmacy retail evolves, Andrew Yap and his team are leading the way — powered by digital shelf technology and supported by a partner they trust.

Click here to watch the testimonial.